The changing face of tourism in Parramatta

The Destination Management Plan (DMP) provides a framework for how government, businesses and industry partners can work together to grow tourism across the Parramatta area over the next five years to create a more vibrant and enjoyable city for all.

In February 2019, Council asked what residents thought of the DMP, and if they equally supported the objectives of delivering meaningful, high quality visitor experiences, and making Parramatta a destination of choice. Most respondents believed the strategy was achievable within the proposed timeline.

The Council thank everyone for helping to shape the DMP from its early stages, and for supporting Council’s endeavours to enrich the cultural, social and economic life of the City.

Formal implementation of the DMP will begin in July. Council values the partnership with residents in developing a better Parramatta with improved offerings and visitor experiences. Visit the City of Parramatta engagement portal for more information about the plan, and to find out what else residents told us.

Find out more here: https://oursay.org/cityofparramatta/destination-management-plan